China’s electronics giant Xiaomi outnumbered Apple in the number of smartphones shipped in the second quarter of 2021. This makes Xiaomi the second largest phone maker in the world for the first time.The company You can get a 17% share In the second quarter of smartphone shipments, it is now under Samsung and continues to dominate the market with a 19% share.
According to a recent report by market research firm Canalys, global smartphone shipments increased by 12% in the second quarter of 2021. Samsung has the highest share of the number of smartphones shipped worldwide, Xiaomi defeats Apple to become the second largest smartphone vendor in the world.
According to the report, Apple gained 14% market share in the second quarter of this year, with growth of only 1%. Meanwhile, Xiaomi outperformed the Cupertino giant with a 3% market share (17% total) and a significant growth rate of 83%.
Chinese giant Grow your business rapidly According to Ben Stanton, Canalys Research Manager, all over the world. Xiaomi shipments increased by more than 300% in Latin America, 150% in Africa and 50% in Western Europe during the period, he says, with the budget lineup taking the lead. In addition, the company is investing significant resources to transform its business model. We have launched initiatives such as the integration of channel partners and the careful management of old inventories in the open market.
Now, it’s worth mentioning that the price of Xiaomi smartphones is much cheaper than the price of Samsung and Apple devices. Therefore, according to Stanton, the company will focus on selling high-end devices such as the Mi11 Ultra and the upcoming Mi12 in order to increase sales in the future.
However, Stanton said it would be difficult for Xiaomi to do that, as Oppo and Vivo, which are fourth and fifth on the list, are also aiming to increase shipments of high-end devices. In addition, both BBK companies showed decent growth in the second quarter of 2021.